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What It's About
What should you know about sales funnels?
Notes from Chris
Episode 1227
Today I want to talk about something you may hear about if you follow the world of internet marketing—and if you don’t know what that is, that’s okay … you don’t need to! I could never build a proper funnel because of my personality. Is this a weakness? I’m not sure - I honestly go back and forth about it. But in the end, I’m not willing to sacrifice some of the things I enjoy doing in order to build the perfect multi-million dollar funnel. This also requires some amount of scale. People who do this well almost always work with contractors and eventually employees. If that’s what you want, obviously that’s great. But I know our audience, and I know that for every person who identifies with that goal, there’s at least one other person who would say “I don’t want that.” That’s why I try to present you with a range of different ideas and examples, so that you can figure out what’s best for you. Listen to today's Classroom episode to learn more...THIS WEEK’S ASSIGNMENT: If you were to build out the funnel, what would be your low-cost product (or your free incentive), your middle-cost product, and your high-end one? Remember that the high-end product is usually the ULTIMATE solution for the problem your customer is trying to solve.
Inspiration is good; inspiration combined with action is better. Now get back to work! Yours in the revolution,
