1400 8:42 Q&A

Q&A: Should I create a website for medical coders?

Today’s listener is working on a website that helps medical coders earn free continuing education (CE) credit. How could this project be monetized?

8:42

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What It's About

A listener wants to monetize a site that helps medical coders find continuing education credits.

Notes from Chris

Episode 1400
Today’s listener is working on a website that helps medical coders earn free continuing education (CE) credit. How could this project be monetized?

Many industries require certification and a minimum number of ongoing training hours every year. This is known as continuing education (CE) or Continual Professional Development (CPD). Naturally, CE is an industry in itself, and one with a lot of opportunities.

If you are a professional in a field that requires CE, and you are qualified to provide some of the training (or if you can become qualified), this can be a remarkable opportunity. I have a friend who’s doing this for therapists, and another one working on it for accountants.

Back in Ep. 798, we featured an Australian architect who leaves her marketing agency to launch a directory for other architects in need of credits. This directory goes on to earn six figures a year.

The situation is a little different for today’s listener, though, so let’s get into the details of her question.
"Hi, Chris. This is Trisha from Cleveland, Ohio. I've listened to your podcast for about two years now, and I love all the practical advice you offer. I'm thinking about starting a side hustle that centers around a certification I hold in medical coding to maintain certification. Coders must earn 20 for continuing education credits every two years. Many employers are no longer offering to pay for staff education, so this can get quite expensive. Some companies offer free seat use, but it takes some searching.

I've posed a question to a Facebook group asking if it would be helpful if I sent out a list of free S.E use. I found I got an overwhelming number of requests that said yes. So because of this, I'm considering creating a Web site and a monthly newsletter listing all the free CE offerings that I was able to locate. I'm looking for ways to monetize this. I'm thinking ads would be the best route, but I'm leery of clogging up the Web site with ads. Do you have any suggestions? Thanks much. "
Listen to today's episode to learn more...

 

 

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