Failure Friday: “Pitching to executives felt like an awful first date…”
In this week’s Failure Friday segment, we hear from a military spouse who sells punny greeting cards. When she’s called to pitch her idea to executives at an incubator, she figures she can wing it. How hard can it be?
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What It's About
This punny greeting card maker has faced her fair share of challenges.
Notes from Chris
Episode 1630
I believe we can learn as much from failure as we can from success, if not more. It’s with this principle in mind that we’re starting Failure Friday, a collection of short stories all about mistakes, missteps, disasters, and of course, failure. Just like our Throwback Thursday segment, you’ll hear directly from side hustlers who have struggled to get something off the ground. They’ll tell you a short story of something that went very wrong. The stories will vary, but often it starts with an idea, what they thought would happen and what really happened—and of course, what they learned. I applaud their courage! I’ll share some of my failure stories along the way as well. Today’s short story features Angelica Hanley. We told her story on Episode #970, Military Spouse Finds Joy in Punny Greeting Cards. But they had some struggles along the way. Let’s hear from them about one of those struggles… I’ll be back at the end to wrap us up. Listen to today's episode to learn more...MENTIONED IN THIS EPISODE:
- A Couple Puns: Pun around with Angelica's full lineup over on her website and follow her on Instagram, @acouplepuns.
- Military Spouse Finds Joy in Punny Greeting Cards: After using puns to make the distance seem shorter between her and her Navy Pilot husband, a marketing manager and military spouse turns it into a business.
- Illustrated Greeting Cards Provide Personal Touch: A Houston pharmaceutical sales representative delights gift recipients with illustrated greeting cards that tell the tales of their lives.
- Q&A: How to scale a pen-to-paper greeting service?: This listener started a pen-to-paper initiative to connect people through snail mail. It’s starting well, but how can it scale—and is a Pay-What-You-Will pricing model the best option?