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What It's About
Everything was going great ... until it wasn't.
Notes from Chris
Episode 1742
Welcome to a new month! In today’s segment, we’re going to hear from the co-founder of Dancakes, the world’s first pancake art company. We profiled Dancakes for Episode 500 (!) and they’re back today with a strong disaster story. I believe we can learn as much from failure as we can from success, if not more. It’s with this principle in mind that we’re starting Failure Friday, a collection of short stories all about mistakes, missteps, disasters, and of course, failure. The stories will vary, but often it starts with an idea, what they thought would happen and what really happened—and of course, what they learned. I applaud their courage! I’ll share some of my failure stories along the way as well. Today’s short story features Joseph O’Bell from Austin, Texas. We told the successful story of his cork sunglasses business on Episode #1053. Specifically, Vineyard Sun is a lifestyle sunglasses line for people who love wine and vineyards. Like several of our ecommerce sellers have learned, when you depend on an overseas supply chain, you are also somewhat dependent on someone else’s calendar. Let’s hear from Joseph about something that went quite wrong and caused lasting harm to an important client relationship. Listen to today's episode to learn more...MENTIONED IN THIS EPISODE:
- I’m really grateful to Joseph for helping us with this segment. Check out their website at VineyardSun.com (the first name in pancake art) or see some incredible videos of their work on Instagram at @vineyard_sun.
- Attorney Sells Cork Sunglasses With Grape Expectations: When two fashion loving friends go in search of a business opportunity, they discover a bright future selling cork sunglasses to wine aficionados.
- Alcohol Fueled Idea Sells Over 1,500 Shirts in Less Than a Year: After a night at the bar, three friends come up with an idea to add huge pockets to the front of t-shirts.
- Unusual Men’s Fashion Item Romps Way to $100k: After spotting a viral Kickstarter campaign for men’s rompers, two young professionals decide to create their own fashion line.
