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What It's About
A wood artist creates personalized meaningful art using memories.
Business Model
Arts & Crafts
Skills Required
Drawing & Marketing
Complexity
Low
Profit Potential
Medium
Words of Wisdom
Madelaine shares an important reminder when feeling stuck with a side hustle idea, “shut down your imposter syndrome immediately, be your biggest cheerleader, and never forget the “why” behind what you do every day.”
Fun Fact
Madelaine isn’t your average school teacher...or artist. In a previous life she was a hardcore athlete and claimed that she peaked when competing in the New Zealand National Athletics Championships in the heptathlon, where she finished 4th overall.
Notes from Chris
Episode 1807
The way we share stories from generation to generation tends to go a bit like a long-term game of telephone. Over the years, stories get lost in translation. We miss details. We tend to focus more on the positive than the negative. We may even be telling an entirely incorrect version of the story, and don’t even know it! Madelaine Rose recognized that this could be a significant problem for families who wanted to preserve the integrity of their history. So, she drew herself a new side hustle, Madelaine Rose Art. What is this artwork, exactly? It’s nature-inspired, made from wood, and uses items such as oars, wooden circles, and surfboards. She sands the wood down to its raw finish, then hand-stains it. Most of her designs reflect the beauty found in the natural world, with images of vines, trees, and mountains making regular appearances. Pricing continues to be a bit of a struggle because each piece is unique and tells an entirely different story. So, determining just how much to charge a new customer is a common challenge. Rather than lumbering around aimlessly, trying to figure out the perfect price, Madelaine created artwork for a donation auction to see what people would be willing to pay for her pieces. Once she had a baseline number in mind, she could adjust her costs and materials accordingly. (More about this in the wrap-up.) Over the past year, she’s created and sold sixteeen unique art pieces for her clients ... all for a good profit, and with no money spent on advertising! So what’s next for Madelaine Rose Art? She wants to carve out additional hours to scale her business into what she calls full-time play because the word “job” doesn’t seem right. With a portfolio, improved process, and learning to ship from Japan, she’s off to a great start.MENTIONED IN THIS EPISODE:
- See more of Madelaine's beautiful art work at her website, MadelaineRoseArt.com and follow her on social @madelaineroseart.
- Cardiologist Carves Out Bearable Sculptures: When a cardiologist discovers a new hobby in carving wooden bears, he gets his bearings and gets paid for it.
- Mexican Artist Becomes YouTube Superstar With 50 Million Views: An artist uploads a drawing video to YouTube and discovers a massive audience for tutorials, allowing him to pay off debt and make a good living.
- New Dad Starts Woodworking Hustle While Infant Son Naps: An ad executive and new dad pursues a creative outlet, making handcrafted ladders during his son’s naptimes.
Quote of the Day
"Shut down your imposter syndrome immediately, be your biggest cheerleader, and never forget the “why” behind what you do every day."
—Madelaine Rose #SideHustleSchool
