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What It's About
Today's listener wants to know where to put her time and energy.
Notes from Chris
Episode 1877
Today’s listener is already doing a lot of things right. She’s designed and printed a series of planners for new moms struggling with postpartum depression. With this specific product and a clear target market … she’s wondering what comes next. How can she reach that target market with her product? You could do so many things, but our challenge in this world of unlimited choice is that you can’t do everything. That’s why having a plan is not just valuable, it’s critical."I need help prioritizing at the micro level. I've got all these things I need to do—specifically, I've made journals and a series of inspirational stickers and pins. People are buying them, and I convert more than 5% of the people who visit my site. I know I can sell more if I get more visitors. But I also struggle with knowing how to use my limited time. Newsletter? New products? Another Instagram post that will disappear in an hour? Okay, maybe not that, but still... there are a lot of options. How can I grow my following, grow the business, and do this all in a short period of time?"Listen to today's episode to learn more...
SEE ALSO:
- Media Manager Prepares Moms For Parenthood: After learning about Hypnobirthing, a first-time mom conceives a service that provides tools and resources for anxious future parents.
- New Mom Uses Pinterest to Launch Parenting Blog: With a goal of avoiding “fluffy” content, a new mom launches a parenting blog that provides lots of detailed, practical info. In one recent month, she earned more than $1,500 from advertising and referral fees.
- Lawyer Creates Online Course for Mothers Returning to Work: For her first side hustle, a Washington, DC attorney creates an online course for new mothers returning to the world of work—and then finds a way to get employers to pay for it.