Q&A: “I’m opening a hair salon in a new area. How can I build my clientele?”

Notes from Chris

Episode 2024

Today’s caller is a hair stylist preparing to leave employment to run her own shop. Congratulations! What can she do to build her initial clientele?

Of course, this applies to lots of service businesses that are opening in a new location. Over time, you hope to serve lots of repeat customers—but where do they come from in the first place? What are some simple things a service provider can do to kickstart the client list?

"I've been a hair stylist for a national chain for the past two years. Now I'm ready to strike out on my own and open my shop. I've found a good space in a town about fifteen miles away—so it's close, but it's also new to me in some ways.

What's the best way to build a clientele for a service like this ... and as quickly and effectively as possible?"

Listen to today's episode to learn more...

 

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SEE ALSO:

• “Home Haircut” Invention Becomes Viral Moneymaker:When this 13-year-old created a hair-grooming tool, he had no idea the success it’d have sixteen years later—but not before it nearly crashed and burned due to too much demand.
• Global Supply Chain Adventures: American Ships Brazilian Hair to Liberia: This shipping executive’s foreign friends struggled to get their hands on the American goods he took for granted. His new business now delivers thousands of packages a month to countries like Liberia and Hungary.
• Oncology Nurse Creates Products to Regrow Hair After Chemo; Earns $80,000: After kicking cancer to the curb, a Texas oncology nurse discovers the power of essential oils for hair regrowth and launches her own handmade hair care line.

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,