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What It's About
To niche or not to niche ... and how to choose a niche.
Notes from Chris
Episode 2069
Today’s listener is a life coach who wants to get a bit more specific. She’s heard me say that there are too many life coaches (no disrespect, anyone...) and that the way to succeed with this kind of personal service is to choose a focus or niche. Fair enough, but how do you do this? That’s what she’s wondering..."I've been coaching for several months and I love it! At least when I'm able to do it. So far I've only had two clients, in addition to several people from the mentorship program I joined that practice together. I know I probably need to specialize to stand out, but the problem is I'm not sure how to do that. I'm helping people with positivity, making decisions, and just being more of the person they want to be. So it's life coaching, basically, and I don't know how to define it better or focus on something specific. Any tips?" Do you have any tips for making the transition?"Listen to today's episode to learn more...
SEE ALSO:
- Catholic Designer Creates Stylish Apparel Line: What shall it profit a man to gain the whole world but not sell any t-shirts? This designer cast his bread upon the waters and ended up with a profitable fashion line.
- Seattle Couple Creates New “Income LiveStream”: When a married couple runs into logistical problems at their wedding, it leads to an innovative service that other engaged couples need during the pandemic.
- Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.
